Wayne, PA - With submissions numbering up to 4618 entries, submitted from more than 57 countries, Ecolane has taken five awards of the year, two gold and three silver in the 2020 MUSE Design Awards competition. The winning work was created by Kelly Coughlin-Tran, Director of Marketing at Ecolane, Ashlee Landes, Marketing Coordinator at Ecolane, and Kait Kenobi, freelance designer.
“We are ecstatic to be a part of the MUSE Design Awards. This ad campaign shows the sweet spot that our software truly excels in which is the intersection of on-demand and demand-response transportation. We wanted this campaign to convey the feeling of ease of use, autonomy and more importantly customer satisfaction that occurs when partner agencies choose Ecolane to help schedule and dispatch their vehicles,” said Steve Ross, CEO of Ecolane.
The MUSE Creative and MUSE Design Awards are international competitions catered to professionals from the creative and design industries, who help foster new horizons for their industries.
“It is our privilege, as always, to honor these remarkable individuals,” said Kenjo Ong, CEO of both competitions. “They have more than earned their achievements.”
Under the administration of the International Awards Associate (IAA), both awards are judged by a panel of professionals, who have received accolades in international settings. IAA oversees awards and recognition programs, assembles judging panels, and sets rigorous standards for both competitions.
“It’s an honor to be recognized for the great work that our company provides everyday, by ensuring our partner agencies' riders have a safe, reliable and effective form of transportation,” said Coughlin-Tran.
Grand Jury Panel
The judges for this year’s competitions were as many as 56, from up to 22 countries. These exceptional professionals belong to leading companies in the creative and digital industry from around the world, with some of them belonging to notable groups such as Tiago do Vale Architects, Neil Poulton Industrial Design, Icona Design, ATELIER CENTRAL, Eleven Inc., Cutwater, MUH-TAY-ZIK / HOF-FER, Grayling, Saatchi & Saatchi NY, Coley Porter Bell, ADBRAIN Inc., etc.
All entries are evaluated based on their respective industry’s standards. During blind judging, panelists look at factors such as the quality and effectiveness of concepts utilized, then selecting winners from a deep pool of international submissions.
Participation of International Brands
A large number of entries were also representing familiar international brands and agencies. The dedication to their craft is properly conveyed through the works themselves. Entries which represented brands and agencies such as Pan Pacific Hotels Group, IKEA, Sony Pictures Home Entertainment, Rolls-Royce, Les Ateliers Louis Moinet, Dell Technologies Education Services, Penghu Tourism Bureau, BMW, World Vision International, The Coca-Cola Company, Hewlett Packard Enterprise, Tommy Hilfiger, Maybelline New York, Concord Hospitality Enterprises Company, W Hotel, Lotus Evija, Mandarin Oriental Jumeira Hotel Dubai, Zhangjiagang Marriott Hotel, Player One Trailers, Puma Football, Canon Singapore Pte Ltd, Pingtung County Government Taiwan, and PUREBLINK, rank among the winners for this year’s competition.
“Being crowned a victor in the MUSE Awards is beneficial to one’s career,” Ong said. “With an exceptional panel of judges, paired with rigorous judging processes, only the best can be given a title. With the competition getting fiercer by the year, I am personally very excited for 2021.”
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Read Ecolane's blog articles for perspective, opinion and information on transit and paratransit issues.